Mediatek Helio - Vorstellung + Preisausschreiben

[johndebur]

Preisausschreiben von Mediatek , man soll bei der Namensgebung der Helio Chips helfen. Mit Google translate kann man vielleicht auch mitmachen

http://mediatek.com/en/news-events/mediatek-news/mediatek-taps-consumers-for-global-naming-competition-of-premium-chipsets/

http://121.42.141.223/helio/helio_pc/pre/index.php

TAIWAN, Hsinchu – March27, 2015– MediaTek today announced a Chinese naming contest for its new premium mobile processor family – Helio. Open to entrants from around the world, the competition will choose one creative winner to receive the grand prize of 1 million RMB (approximately US$161,000) for his or her winning submission. In addition, MediaTek will also choose five finalists, who will each receive 50,000 RMB (approximately US$8,000). Contestants can submit up to three Chinese names that best exemplify the strength, performance and innovation of the new Helio chipset family. Online submission will be accepted starting April 15th at www.mediatek.com/event/helio_naming and winners will be chosen in early June 2015.

联发科发布helio品牌 剑指高端市场 mtksj

Since MediaTek new brand helio after the first exposure in MWC Conference, helio in the end will play a kind of Chinese name has been a lot of people are concerned, on March 27 afternoon, MediaTek in Beijing officially for the domestic market posted helio brand, Show helio brand products, also announced that "a staggering" Zhengminghuodong will open.
First, why MediaTek English name of the new brand called "helio"? According to general manager of MediaTek Wireless Communication Business Unit Zhu Shangzu live presentation, "helio" name comes from the ancient Greek sun god in the name of "Helios", MediaTek will simplify it as "helio", but meaning the same, meaning helio brand to light like the sun .
According to the same all over the world, with the corresponding version of LOGO MediaTek is also a warm orange.

And MWC published information consistent, helio brand temporarily planned two product lines, one of which is the X series, which hit the ultimate performance, provides superior computing performance for end products, high-end flagship phone, the first product of helio X10 (original MT6795 ), although MediaTek aspect has not released a list of customers use helio X10 in the field, but has spread HTC, music television, Meizu and other manufacturers have related products available, at the same time and MediaTek cooperation Good Lenovo, TCL, Gionee other manufacturers are not expected to fall.In addition to X10, follow-up will be launched using the latest A72 architecture quad core / eight-core high-end solutions.

The second product line for helio P series, which focus more on providing a more balanced solution for end products, customer product can be light, so thin, it can have long standby, of course, performance is not bad. Such as the MT6753 full-mold solutions will be incorporated into helio P series, P series, although positioned below the X series, but the same membership MediaTek end product line. Millions collection helio Chinese name of the country has been a MediaTek's most important market, the rise of MediaTek is also inseparable from the booming mainland market, so after have English names, MediaTek is helio solicitation Chinese name is less surprising, helio of Chinese Nature is the name of the country in order to better marketing.

A small story with MediaTek Chinese name concerned, there are many, because of the high pass to Xiaolong naming its products, Huawei Hass then use the unicorn one, many industry insiders have suggestions MediaTek equally enable the "animal" names, but Phoenix is undoubtedly The last choice. However, MediaTek clearly wanted brainstorming on conference recently, and MediaTek announced helio Chinese brand name solicitation soon to open.

At 12:00 on April 15 the whole, MediaTek one million Zhengminghuodong soon to open, then you can go to the following URL (121.42.141.223/helio/helio_pc/pre/index.php ) Submit your creative name, if it is selected up to one million of the huge bonuses will fall from the sky! This

Throughout these years, the vast majority of products are almost a thousand dollars market have adopted the MediaTek chips, after the firm $ level, can be found MediaTek is gradually to the the high-end market forward, but also with a small number of customers launched its flagship product. The great efforts to build a new brand, MediaTek in addition to attempting to use a new brand further in Europe and America, but also to the high-end market the full range of offensive signals, so helio become the representative of MediaTek high-end products, the end of MTK platform 2K more than the price of the product scarcity situation, accompanied officially opened the high-end strategy, future solutions MediaTek powered flagship product will certainly be more and more high-end market battle with Qualcomm.